BigData & Hadoop in a Marketing Context

It's been a while since I wrote on this blog. The main reason for that is that I've been working on my Bachelor thesis since July, and I had to wrap up all other courses before that, so I've been quite busy. I'm halfway through the alotted time for the research now, so I'll be presenting my findings in the beginning of November. Today I want to talk a bit about the research I'm doing and the interesting things I found out already. Note that, although the blogs I write tend to be mostly technical-oriented, this article will put emphasis less on technology and more on the functional aspects of BigData. In later articles I will detail installation processes of Hadoop, and delve into using Hadoop and related systems.

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